{"id":550,"date":"2025-08-21T17:03:30","date_gmt":"2025-08-21T15:03:30","guid":{"rendered":"https:\/\/cashmerefine.com\/?page_id=550"},"modified":"2026-02-12T12:49:23","modified_gmt":"2026-02-12T11:49:23","slug":"the-company","status":"publish","type":"page","link":"https:\/\/cashmerefine.com\/it\/the-company\/","title":{"rendered":"STORIA"},"content":{"rendered":"
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La compagnia<\/strong><\/p>\n\n\n\n

HOME<\/a> | UNA STORIA DI FAMIGLIA<\/a><\/p>\n<\/div><\/div>\n\n\n\n

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Signor Vanni Tonso<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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UNA STORIA DI FAMIGLIA<\/h6>\n\n\n\n

Cashmerefine \u00e8 stata fondata negli anni '80 a Biella, capitale italiana dell'industria tessile, dal signor Vanni Tonso. All'inizio era una societ\u00e0 commerciale specializzata in materie prime, in particolare cashmere. Il signor Tonso \u00e8 stato un pioniere nella scoperta e nella promozione del cashmere in Europa.<\/p>\n\n\n\n

In quel periodo, quando era tutt'altro che facile, fu tra i primi a recarsi dall'Italia al deserto del Gobi, da dove proviene il miglior cashmere. Costru\u00ec una rete di relazioni con pastori e produttori locali e import\u00f2 questa preziosa materia prima in Europa, dove veniva venduta alle pi\u00f9 importanti filature.<\/p>\n\n\n\n

Dopo mezzo secolo, l'approvvigionamento delle materie prime si basa ancora sulle relazioni instaurate da Vanni.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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CASHMEREFINE <\/h6>\n\n\n\n

Negli anni '90 Massimiliano, il primogenito di Vanni, rilev\u00f2 l'azienda dal padre in giovane et\u00e0 e ebbe l'intuizione strategica di affiancare al commercio di materie prime una nuova linea di business, completamente integrata verticalmente, che partiva dalle stesse fibre di alta qualit\u00e0 commercializzate, ma arrivava fino al capo finito, mantenendo in-house<\/em> tutte le fasi del processo.<\/p>\n\n\n\n

Inizialmente, la produzione di maglieria si concentrava esclusivamente sul cashmere puro nel primo stabilimento di propriet\u00e0 in Cina. Successivamente, l'azienda si \u00e8 espansa fino a includere tutte le fibre naturali e ad aggiungere anche nuovi impianti di produzione in Italia e Tunisia.<\/p>\n<\/div>\n\n\n\n

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Una vecchia foto di Vanni e Massimiliano Tonso<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Vanni e Massimiliano Tonso <\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

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FAMIGLIA TONSO<\/h6>\n\n\n\n

Oggi l'azienda \u00e8 ancora guidata da Massimiliano Tonso, che porta avanti la tradizione di famiglia con la stessa passione e lo stesso impegno per la qualit\u00e0 che hanno contraddistinto l'azienda sin dai suoi esordi.

Cashmerefine continua a commercializzare le migliori materie prime e, allo stesso tempo, sviluppa e produce collezioni di maglieria per alcuni dei pi\u00f9 importanti marchi di moda al mondo, nonch\u00e9 linee private label per i principali rivenditori internazionali.<\/p>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

A FAMILY STORY Cashmerefine was founded in the 80s in Biella, Italy’s capital of the textile industry, by Mr. Vanni Tonso. At that the very beginning it was a trading company specialized in raw materials, particularly cashmere. Mr. Tonso was a pioneer in the discovery and promotion of cashmere in Europe. At that time, when […]<\/p>\n","protected":false},"author":264272277,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-550","page","type-page","status-publish","hentry"],"yoast_head":"\nCashmerefine's story - THE FAMILY'S STORY<\/title>\n<meta name=\"description\" content=\"Learn about Cashmerefine\u2019s family\u2011led legacy and vertically integrated cashmere manufacturing, combining expertise with premium quality.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cashmerefine.com\/it\/the-company\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cashmerefine's story - THE FAMILY'S STORY\" \/>\n<meta property=\"og:description\" content=\"Learn about Cashmerefine\u2019s family\u2011led legacy and vertically integrated cashmere manufacturing, combining expertise with premium quality.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cashmerefine.com\/it\/the-company\/\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.instagram.com\/cashmerefinesa\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-12T11:49:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cashmerefine.com\/wp-content\/uploads\/2025\/10\/riga.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cashmerefine.com\\\/the-company\\\/\",\"url\":\"https:\\\/\\\/cashmerefine.com\\\/the-company\\\/\",\"name\":\"Cashmerefine's story - 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